Free Fly

We’re a family-owned apparel company that stands for comfort and freedom. We believe that life’s best moments are spent outside doing the things you love, so we made it our mission to empower your most comfortable life outdoors.

Growing up on the water in Montana, we knew that the outdoor industry had a big problem: performance apparel was too complicated and too uncomfortable. That’s how the idea of Free Fly was born.

After years of researching fabric blends, we landed on natural Bamboo apparel that flowed with us through our day. We quit our jobs together and built a new kind of family business where we could focus on what matters — adventures outside with family and friends.