Vineyard Vines

An American clothing and accessory retailer founded in 1998 in Martha's Vineyard, Massachusetts by brothers Shep and Ian Murray. Vineyard Vines brand markets high-end ties, hats, belts, shirts, shorts, swimwear, bags for men, women, and children. It has grown to a collection of retail stores and outlets across the United States. It is manufactured in Peru and Vietnam. The Murray brothers claim that the business was founded through a philosophy of "living the good life," which is reflected by their slogan "Every day should feel this good."